If you’re new to digital marketing, search engine optimization (SEO) may seem a bit mysterious. Lees meer over “SEO for Beginners: How to Optimize Your Content for Search”
Link building is something anyone can accomplish. There’s no great secret, just hard work, creativity, and determination to get links that matter. Competitor analysis is an integral step in any link building campaign. Why? Because running a backlink analysis on a competitor: Lee
Site speed is one of the factors that determine whether you get a good ranking in Google. While site speed was historically not the most important ranking factor, its importance seems to be growing. Lees meer over “Site speed: tools and suggestions”
Where do you hide a dead body? On the second page of Google. But beyond the one-liners, SEO is some serious stuff. Especially when it comes to keeping your white hat squarely on your head. Lees meer over “How many keywords does it take to change a lightbulb: An SEO survival guid
YouTube is arguably the second largest search engine on the Web. It is the third most visited site on the Web, according to Alexa and SimilarWeb. Recent information released by Google has shown that more and more users are using YouTube as a search engine. Lees meer over “YouTub
As content marketers, our goal is to engage readers. We want them to stay on the page and consume the entire piece. We want them to be so bowled over by our content that they can’t help but share it with everyone – and then take action. Lees meer over “3 Lessons From MozCon That
There are so many benefits to implementing an SEO strategy, yet convincing a company to get on-board can feel like pulling teeth. Oftentimes the biggest challenge is in navigating the company’s complex organizational structure, and selling your case to the person in charge of ma
Two weeks ago, we asked our Facebook audience to post a question for Kristopher Jones about local SEO as a strategy. Kristopher is (among many other things) the founder of lseo.com, a local search engine optimization solution for businesses that we really like. Lees meer over “L
If you are for instance a blogger or write articles for an online magazine or newspaper, you encounter this question on a probably daily basis: should I add an image to my article? The answer is “Yes”. Lees meer over “Optimizing images for SEO”
I must point out that before you proceed with integrating any form of mark-up, you should be aware of the guidelines provided by Google, and Bing. Lees meer over “Micro Data & Schema.org”